FOX Comedy Branding – FOX Networks Italy.

Fox Comedy is an Italian entertainment tv channel dedicated to foreign comedy and sitcoms. New Girl, Glee, The office, Friends, How I met your mother, Scrubs, Less then perfect. To express the comedy we created a set of emojis based…

FOX Comedy Branding - FOX Networks Italy.

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Fox Comedy is an Italian entertainment tv channel dedicated to foreign comedy and sitcoms. New Girl, Glee, The office, Friends, How I met your mother, Scrubs, Less then perfect. To express the comedy we created a set of emojis based on the letters «CO» and the trademark smile. This gave us a tool to express different emotions and have a dialogue with the viewers.

Full project in zinnistudio.com
 
Credits

I had the honor to direct the branding project with my colleague and friend Juan Pablo Kessler.
 I want to say thanks to all those who made possible this wonderful work!
Very special thanks to Plenty and all their staff for deliver as always high level of creativity and excellence in execution.
 
All work is owned by FOX Networks Group Italy.

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